Print vs. Digital Media

The Millcraft Company and International Paper have put together a video on the value of paper-based marketing, and compares the environmental impact of printed vs. digital communications. They also have a companion website at

There are plenty of facts they didn’t include, but the underlying message is that print remains an effective and environmentally sustainable media. Printing is not dead.

With over 30 years of working inside and outside printing, promotional and marketing companies, Jamie Bradley helps clients source and produce great marketing materials. He writes these occasional blogs to share ideas on how to create better and more effective products.

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One comment on “Print vs. Digital Media
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