Buyers guide to embroidery
Putting your logo on clothing is one of the best things you can do to promote your organization.
Putting your logo on clothing is one of the best things you can do to promote your organization.
In their continuing efforts to streamline automated mail processing, the Post Office is implementing new guidelines for addressing “Flat” mail.
The post office wants to update their booklet and self mailer design requirements to help them save money. Pay attention, or it could end up costing you.
In the current economic climate, companies are looking carefully at promotional spending. There’s a temptation to shave budgets by curtailing marketing. In the November issue of Entrepreneur Magazine, Robert Kiyosaki writes how that could be a big mistake for your …
UPDATE: This post was voted part of a “Best Answer” to a question posed on LinkedIn. Mark Gallagher and Laura Savard of Blackcoffee, a brand expression consultancy in Boston, asked Sophwell to help produce a promotion that would excite and …
A direct mail promotion that had recipients seeing red Read more »
Merriam Webster has recently added the word “mondegreen” to its pages with the definition “a word or phrase that results from a mishearing of something said or sung.” The word was coined by author Sylvia Wright in 1954 when she …