The Millcraft Company and International Paper have put together a video on the value of paper-based marketing, and compares the environmental impact of printed vs. digital communications. They also have a companion website at doyouknowthefacts.com. There are plenty of facts …
Printing is still an effective form of communication, but you get the best results when you use effective communication with your printer.
Sometimes I get calls from clients who contact me to help them create something that’s never been done before. That was the case a client wanted me to help produce a 32 page, 32″ wide by 20″ tall flip book for the Guinness Book of World Records.
Postage rates went up for most types of mail in May. Here are charts outlining the new pricing.
Putting your logo on clothing is one of the best things you can do to promote your organization.
Happy National Egg Salad Day. This holiday traditionally falls on the day after Easter, when your beautifully decorated Easter eggs have suddenly morphed from being an example of amazing creativity into a food product with an expiration date. Here are …
In their continuing efforts to streamline automated mail processing, the Post Office is implementing new guidelines for addressing “Flat” mail.
The post office wants to update their booklet and self mailer design requirements to help them save money. Pay attention, or it could end up costing you.
Companies have to be smart in this economy with their marketing dollars. You have to focus on what’s most important, and not do things the same way out of habit. By being open to a new approach, you can cut costs with eroding sales.
As a graphic designer, do you design for the client or for yourself? In the January 2009 edition of Wired Magazine, the Rants section has an item entitled “Sarcastic Letter of the Month.” Here is the excerpt: